UPDATE: Looks like we had a typo in Mutual Mobile’s address. The correct address is:
206 E. 9th Street, 14th Floor
Austin, TX 78701
It’s that time of year again. World Usability Day is celebrated each year as a single day of events occurring around the world that brings together communities of professional, industrial, educational, citizen and government groups for our common objective: to ensure that the services and products important to life are easier to access and simpler to use.
This year’s theme is healthcare. And there’s no better year for that topic.
Before I announce our speaker, I want to encourage you to get involved that evening with us. Many of us frequently interact with health products and services, and we’d like to know more about your interactions. Over the next few weeks, think about something you use (a website, the Nike FuelBand, a food-tracking app, your electronic toothbrush) and what makes it highly usable or in need of a usability overhaul. We’ll spend some time at the beginning of the night going around the room and sharing stories. Feel free to bring the product if you’d like!
Next, I’m thrilled to tell you that Mutual Mobile has offered to host us again (there will even be drinks). Thank you, Mutual Mobile!
Without further ado, I’m excited to share who our speaker will be.
Krishna “Billy” Brown, an experience designer for The Advisory Board, will present on the administration/business of healthcare via enterprise applications and the challenges with utilization and opportunities ahead.
Here is a place, she says, that can often feel very far away, strange if not medieval from the lean and clean design world of consumer product development. In this land there is a huge waterfall. Software lives above in a foreboding dark cloud. There are moats to jump across. Castle walls to scale. And then there is the dragon… the product development environment with years and years of UX debt breathing down on the masses protecting and amassing a mountain of gold. Appeasing this dragon by waving the sword of “UX” with the battle cry of “Users!” will get you burnt up. She’d like to share the tactics she used to survive this faraway place and tame the gold-loving dragon. These wins included discovering the “golden egg” – the one metric that matters, and finding the “pot of gold” – reducing operational costs while increasing user engagement.
When: Thursday, Nov. 14
Mingling and drinking: 6:30-7 p.m.
Presentations: 7-8 p.m.
Where: Mutual Mobile,
209 206 E. 9th St., Austin TX 78701
Need more info or don’t use Facebook? Email candice_mcfarland (at) yahoo.com.
P.S. We will not have our regular first Tuesday of the month meeting in November.